Hello <{CustFirstName}>

I’m Emily Caldwell, e-sales Director at Mountain States Toyota, and I want to ask you one simple question. Why pay retail for the 4Runner you’re interested in? Buy with Mountain States Toyota, you’ll never pay retail again. Pay less for your 4Runner by taking advantage of a very special offer this month.

Discover endless adventures this summer behind the wheel of a brand-new 2019 Toyota 4Runner. When your adventures require more, the 4Runner answers the call. The 2019 Toyota 4Runner comes in 7 stylish trims, which will make you the center of attention as you drive around Colorado – and beyond! Thanks to the 4Runner’s available CRAWL Control and Multi-Terrain Select, there are no roads off limits.

Let me know what we can do to help you check off the final box on your list. And remember, at Mountain States Toyota, there are absolutely no addendums and you Never Pay Dealer Handling Fees.

You can call me at (303) 302-6562, or click here to email me, or stop by 201 W 70^th Ave., Denver, CO.

Thank you and see you soon.

Best regards,

4Runner Special

MSRP $38,189 - $2,147 MST Discount - $500 = $35,542. Lease example is with Bellco Credit Union, upon approved Tier One plus credit. Must be Colorado resident to qualify for Credit Union lease. Toyota Rebate is in lieu of any special lease rate or APR. Does not include Military Rebate or College Grad Rebate. Lease cap cost of $36,580 with $0, $999, $2,499 due at signing. Lease Residual 36 month = $26,732. 12,000 miles per year, upfront additional mileage at a cost of $0.10/mile. Security deposit waived with approved credit. You must finance or lease with TFS to take advantage of Toyota College Grad Rebate or Military Rebate. All payments are plus tax, tag, title and credit union fees. Stk# K5667090. All payments, terms, and offers with approved credit. Dealer does not charge Dealer Fee. Excludes TRD PRO. Expires 07/31/2019.

Your 4Runner Awaits At Mountain States Toyota

[First Name], this opportunity is only for a limited time! You must act now to claim your 2019 Toyota 4Runner and drive home with huge savings!

Plus, with No Dealer Handling Fees at Mountain States Toyota — you’ll keep $500 in your pocket!