Hi [CUSTOMER FIRST NAME],

I think you really need to see this. My General Manager has authorized us to terminate your current lease early and get you behind the wheel of a brand-new BMW. I included his message with all the details.

Don’t delay. Call me as soon as possible at 954-866-1936, so we can get things moving and get you a new BMW.

And as always, thanks for being a loyal customer.

Arthur Dicce
General Sales Manager
954-866-1936

-------------Forwarded Message-------------
From: Michael Perrault
Date: Wed, September 19, 2018 at 1:32 PM
Subject: Today's Sales Meeting
To: Arthur Dicce

Arthur,

Per our staff meeting today, I’m giving you and your team the green light to offer our most valuable customers the chance to terminate their current lease early. Remember that eligible maturities can run only up to February 28th, 2019, and we’ll let them skip up to 3 payments. Your team should emphasize that as current lease holders, our customers are automatically pre-approved for a new BMW. The staff just has to make sure the account is in good standing to waive the disposition fee and receive a $500 wear and tear credit bonus with the lease or purchase of a BMW.

Thanks,
Michael Perrault
General Manager