Dear<{TitleCase}><{CustFirstName}><{/TitleCase}>,

I would like to take this opportunity to be the first to wish you <{TitleCase}><{CustFirstName}><{/TitleCase}> , <{UperCase}> HAPPY ANNIVERSARY! <{UperCase}>

We understand that birthdays and anniversaries are two of the most important days of the year. We would like to provide you with a $25.00 (twenty-five dollar) shopping spree in our Accessory Boutique as our gift to you.

Simply bring this letter on your next visit to BMW of Sarasota and spend it like cash in our Boutique. We have Summer and Winter apparel along with the latest automotive enhancements for your BMW.

We will also extend this complimentary service to your family memebers as well. Please feel free to give them my name and number. This process takes roughly 45 minutes and will provide you with real-time information regarding your BMW’s condition and market value. We look forward to seeing you soon.

Thank you for your loyalty to BMW of Sarasota and enjoy your special day.

Best regards,