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BillPenneyToyota.com
4808 University Dr, NW
Huntsville, AL 35816
(256) 837-1111

Your personal Price Tag -  You Pick the Biggest Savings
 

What if you could buy a car from yourself? Give yourself our biggest savings now during the Personal Price Tag Month at Bill Penney Toyota!

Claim low monthly payments and special financing on new, used and certified pre-owned models this month. Plus, we offer a Lifetime Unlimited Mileage Warranty on all new rides, and 4 years of Toyoguard.

Browse all our deals and save today!

 

And don’t forget! We offer even more benefits with our Penney Perks:

  • A/C Refresh/Sanitizer
  • Headlight Restoration
  • Lifetime Unlimited Anti-Microbial Surface Treatment
  • Lifetime Unlimited Rain Repellant
  • Lifetime Unlimited Nitrogen Fill On Tires
  • 1 Year Exterior/Interior Protection
  • 1 Year Identity Theft Protection
  • 1 Year Anti-Theft Protection
  • 1 Year Roadside Assistance
 
Get Behind the wheel with Zach Penny - Learn and Listen Here
 
 
 
 
 
 
 
 

Hurry in now and set your own price tag before these offers end!

Click the button to shop with Bill Penney Toyota!

 
Find My Price Tag
 
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4808 University Dr, NW, Huntsville, AL 35816
Sales: (256) 837-1111 | Service: (256) 837-1111

2026 Toyota Corolla LE | Terms available on approved credit through through dealer approved lender. Not all customers qualify. Lease example based on 2026 Corolla with Total SRP of $25,446. First month's payment Due At Signing of $339, plus tax, title, but includes $998 dealer fee, and $695 Acquisition Fee. $0 Down payment. Security deposit required with exception of prior Southeast Toyota Finance (SETF) financing history and/or SETF credit rating in which a security deposit may be waived. Dealer contribution may vary and could affect lease payment. Individual dealer prices, other terms and offers may vary. Must lease from participating dealer's stock and terms are subject to vehicle availability. Lessee responsible for maintenance, excess wear and use, and will pay $0.18 per mile for all mileage over 12,000 miles per year. $350 disposition fee is due at lease end. Cannot be combined with SETF Finance Cash, Down Payment Assistance, Trade-in Assistance, Customer Cash, APR, Finance Subvention Cash. Offer available in AL, FL, GA, NC, SC; void where prohibited. Expires 08-31-2026. See your participating Toyota dealer for details. 3.99% for 36 months available on new 2026 Toyota Corolla. Monthly payment for every $1,000 financed is 3.99% APR - 36 months = $29.52. All offers exclude tax, tag, registration, title. See Dealer for full details. Offer ends 08/31/26. All offers exclude tax, tag, registration, and title.

2026 Toyota Tacoma SR5 4x2 | Terms available on approved credit through dealer approved lender. Not all customers qualify. Lease example based on 2026 Tacoma SR5 4x2 Model 7146 with Total SRP of $39,514. First Month Due At Signing includes dealer fee and acquisition fee plus tax and title. $0 Down payment. Security deposit required with exception of prior Southeast Toyota Finance (SETF) financing history and/or SETF credit rating in which a security deposit may be waived. Dealer contribution may vary and could affect lease payment. Individual dealer prices, other terms and offers may vary. Must lease from participating dealer's stock and terms are subject to vehicle availability. Lessee responsible for maintenance, excess wear and use, and will pay $0.18 per mile for all mileage over 12,000 miles per year. $350 disposition fee is due at lease end. Cannot be combined with SETF Finance Cash, Down Payment Assistance, Trade-in Assistance, Customer Cash, APR, Finance Subvention Cash. Offer available in AL, FL, GA, NC, SC; void where prohibited. Expires 08/31/2026. See your participating Toyota dealer for details. 3.99% for 48 months available on new 2026 Toyota Tacoma. Monthly payment for every $1,000 financed is 3.99% APR - 48 months = $22.57. See Dealer for full details. Offer ends 08/31/26.

2026 Toyota 4Runner SR5 | Terms available on approved credit through dealer approved lender. Not all customers qualify. Lease example based on 2026 4Runner 4x4 SR5 with Total SRP of $46,861. only 1st payment due upfront and it already includes doc fee of $998 and acq fee of $695. $0 Down payment. Security deposit required with exception of prior Southeast Toyota Finance (SETF) financing history and/or SETF credit rating in which a security deposit may be waived. Dealer contribution may vary and could affect lease payment. Individual dealer prices, other terms and offers may vary. Must lease from participating dealer's stock and terms are subject to vehicle availability. Lessee responsible for maintenance, excess wear and use, and will pay $0.18 per mile for all mileage over 12,000 miles per year. $350 disposition fee is due at lease end. Cannot be combined with SETF Finance Cash, Down Payment Assistance, Trade-in Assistance, Customer Cash, APR, Finance Subvention Cash. Offer available in AL, FL, GA, NC, SC; void where prohibited. Expires 08-31-2026. See your participating Toyota dealer for details. 4.99% for 48 months available on new 2026 Toyota 4Runner. Monthly payment for every $1,000 financed is 4.99% APR - 48 months = $23.02. All offers exclude tax, tag, registration, title. See Dealer for full details. Offer ends 08/31/26. All offers exclude tax, tag, registration, and title.

2026 Toyota Camry LE | Terms available on approved credit through dealer approved lender. Not all customers qualify. Lease example based on 2026 Camry with Total SRP of $30,974. only first month's payment of $389 due at signing (includes dealer fee and acquisition fee), plus tax and title. $0 Down payment. Security deposit required with exception of prior Southeast Toyota Finance (SETF) financing history and/or SETF credit rating in which a security deposit may be waived. Dealer contribution may vary and could affect lease payment. Individual dealer prices, other terms and offers may vary. Must lease from participating dealer's stock and terms are subject to vehicle availability. Lessee responsible for maintenance, excess wear and use, and will pay $0.18 per mile for all mileage over 12,000 miles per year. $350 disposition fee is due at lease end. Cannot be combined with SETF Finance Cash, Down Payment Assistance, Trade-in Assistance, Customer Cash, APR, Finance Subvention Cash. Offer available in AL, FL, GA, NC, SC; void where prohibited. Expires 08-31-2026. See your participating Toyota dealer for details. 3.99% for 36 months available on new 2026 Toyota Camry. Monthly payment for every $1,000 financed is 3.99% APR - 36 months = $29.52. All offers exclude tax, tag, registration, title. See Dealer for full details. Offer ends 08/31/26. All offers exclude tax, tag, registration, and title.

2026 Toyota Grand Highlander XLE FWD | Terms available on approved credit through dealer approved lender. Not all customers qualify. Lease example based on 2026 Grand Highlander XLE Model 6702 with Total SRP of $48,556. $599 Due At Signing includes first month's payment of $599, dealer fee, and acquisition fee plus tax, title. $0 Down payment. Security deposit required with exception of prior Southeast Toyota Finance (SETF) financing history and/or SETF credit rating in which a security deposit may be waived. Dealer contribution may vary and could affect lease payment. Individual dealer prices, other terms and offers may vary. Must lease from participating dealer's stock and terms are subject to vehicle availability. Lessee responsible for maintenance, excess wear and use, and will pay $0.18 per mile for all mileage over 12,000 miles per year. $350 disposition fee is due at lease end. Cannot be combined with SETF Finance Cash, Down Payment Assistance, Trade-in Assistance, Customer Cash, APR, Finance Subvention Cash. Offer available in AL, FL, GA, NC, SC; void where prohibited. Expires 08-31-2026. See your participating Toyota dealer for details.

2026 Toyota RAV4 LE | Terms available on approved credit through dealer approved vender. Not all customers qualify. Lease example based on 2026 RAV4 with Total SRP of $34,402. First month payment of $439 Due At Signing includes acquisition fee and dealer doc fee plus tax, title. $0 Down payment. Security deposit required with exception of prior Southeast Toyota Finance (SETF) financing history and/or SETF credit rating in which a security deposit may be waived. Dealer contribution may vary and could affect lease payment. Individual dealer prices, other terms and offers may vary. Must lease from participating dealer's stock and terms are subject to vehicle availability. Lessee responsible for maintenance, excess wear and use, and will pay $0.18 per mile for all mileage over 12,000 miles per year. $350 disposition fee is due at lease end. Cannot be combined with SETF Finance Cash, Down Payment Assistance, Trade-in Assistance, Customer Cash, APR, Finance Subvention Cash. Offer available in AL, FL, GA, NC, SC; void where prohibited. Expires 08-31-2026. See your participating Toyota dealer for details. 4.99% for 48 months available on new 2026 Toyota Rav4. Monthly payment for every $1,000 financed is 4.99% APR - 48 months = $23.02. All offers exclude tax, tag, registration, title. See Dealer for full details. Offer ends 08/31/26.

2026 Toyota Tundra SR5 4WD |Terms available on approved credit through dealer approved lender. Model: 8361. Not all customers qualify. Lease example based on 2026 Tundra with Total SRP: $51,430. First month payment of $459 Due At Signing includes first month's payment, acquisition fee, and dealer doc, does not include tax, title. $0 Down payment. Security deposit required with exception of prior Southeast Toyota Finance (SETF) financing history and/or SETF credit rating in which a security deposit may be waived. Dealer contribution may vary and could affect lease payment. Individual dealer prices, other terms and offers may vary. Must lease from participating dealer's stock and terms are subject to vehicle availability. Lessee responsible for maintenance, excess wear and use, and will pay $0.18 per mile for all mileage over 10,000 miles per year. $350 disposition fee is due at lease end. Cannot be combined with SETF Finance Cash, Down Payment Assistance, Trade-in Assistance, Customer Cash, APR, Finance Subvention Cash. Offer available in AL, FL, GA, NC, SC; void where prohibited. Expires 08-31-2026. See your participating Toyota dealer for details. Applies to well-qualified buyers with approved credit through SETF. Not all buyers will qualify for these rates. 1.99% for 48 months available on new 2026 Toyota Tundra. Monthly payment for every $1,000 financed is 1.99% APR - 48 months = $21.69. All offers exclude tax, tag, registration, title. See Dealer for full details. Offer ends 08/31/26.

Penney Perks | Over the retail counter only. Cannot be used with any other offer/coupon. One coupon per transaction.